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August 20, 2026 6 min read

The league that fired its broadcaster

Sky Sports was reportedly happy with the Baller League's numbers and still isn't broadcasting season four. Whichever side walked away first, the six-a-side league's retreat to YouTube answers a question football has been asking badly — it was never the format that needed fixing.

fan-stack
August 19, 2026 5 min read

The algorithm at the turnstile

FIFA ran the first algorithmically priced World Cup. It ended with a congressional letter, a $60 concession tier covering less than one percent of seats, and a resale market doing the price discovery FIFA wouldn't.

fan-stack
May 6, 2026 7 min read

React on Salesforce and the rebrand thesis

Headless 360 opened the data exit. Salesforce's Multi-Framework SDK opens the UI entry. Two directions of the same unbundling.

Salesforce AI Agents
April 29, 2026 5 min read

Trust as a checkbox

Salesforce built a 25-year brand on Trust as its #1 value. The setup page where you consent to having your customer data train Salesforce's AI models ships with the toggle on.

Salesforce AI Agents
April 28, 2026 6 min read

Headless 360 and the shape of the rebrand

Salesforce has rebranded itself every few years for 25 years. Each rebrand extended the moat. Headless 360 is the first one that doesn't.

Salesforce Usage-Based Billing AI Agents
Mahat Hussein's Blog

Salesforce, Tech, AI and Football

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